Ecommerce & Consumer Goods Commerce & Operations Automation

D2C Lifestyle Brand Automates Operations and Gets Hours Back

6 weeks From overwhelmed to automated

The Challenge

A growing direct-to-consumer lifestyle brand running on Shopify was drowning in operational work. The small team was spending hours every week on order management, customer support tickets, inventory reconciliation, and manual reporting. The founder was making decisions based on spreadsheets that were always out of date, and customer response times were suffering as the business scaled.

Our Approach

We audited their full operational stack — Shopify, support tools, fulfillment, and accounting — and identified the workflows eating the most time. We built AI-powered automations for customer support (handling routine inquiries automatically), connected their systems so data flowed without humans in the middle, and set up real-time dashboards so leadership could see revenue, inventory, and customer metrics without waiting for someone to update a spreadsheet.

Results

Majority of routine support tickets now resolved without human intervention

Order processing and status update workflows fully automated

Real-time dashboards replaced manual weekly reporting

Team members reallocated from repetitive ops work to growth initiatives

Customer response times dropped from hours to minutes

Founder now has real-time visibility into the business instead of stale spreadsheets

Timeline: 6 weeks phased implementation

I finally have time to grow the business instead of just running it. BHMF gave us our hours back.

Founder

D2C Lifestyle Brand

Ready for results like these?

Let's talk about your business and find the highest-impact opportunity for AI.

Book a Free Consultation